42 Ducere Est Servire: THE LEADERSHIP JOURNAL OF DALLAS BAPTIST UNIVERSITY power structure.75 In his book George Washington on Leadership, Richard Brookhiser states, “[e]very effective leader is a performer.”76 This sentiment exemplified Schlafly, LaHaye, and the women who followed them. When trying to prevent states from ratifying the ERA, Schlafly and her STOP ERA supporters brought baked bread and muffins to the delegates with a label saying “from the breadmakers to the breadwinners.”77 Schlafly and her followers protested at the White House, carrying signs saying, “Please, Mrs. Carter, let us stay home and be mothers too.”78 LaHaye also relied on performing and her informal authority to promote her anti-ERA position. In 1980, during the Illinois vote on the ERA, her organization, Concerned Women for America, purchased television commercial spots to convince the public to pressure their elected representatives to vote against the amendment.79 Using their feminine charm, breadmaking skills, and organizational funds, Schlafly and LaHaye successfully prevented Illinois from ratifying the ERA. Phyllis Schlafly and Beverly LaHaye as Leaders Phyllis Schlafly and Beverly LaHaye saw the anti-ERA campaign as more than just a political campaign; it was also a religious crusade. They viewed themselves as more than just political leaders; they were also religious leaders fighting for the rights of the American family.80 Schlafly and LaHaye embodied transformational leadership using their influence, commitment, and personal example of a traditional family.81 At a Pro-Family Rally in 1977, Schlafly claimed, “God is on our side. We have somebody on our side who is more powerful than the President of the United States.”82 Schlafly also argued that women wanted to stay home with their children, and the liberal feminist proponents of the ERA sought to take that right away.83 Therefore, because God designed men to be the chivalric protectors and providers of the home, God would make sure the ERA was defeated.84 Beverly LaHaye also invoked God’s name and successfully motivated her followers against the Equal Rights Amendment. She linked feminist Gloria Steinem to Karl Marx’s dream of turning America into a humanist nation by quoting Steinem: “By the year 2000, we will, I hope, raise our children to believe in human potential, not God.”85 LaHaye praised the 100,000 members of Concerned Women for America for
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